Saudi Arabia Soft Drinks Market
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The Saudi Arabia Soft Drinks Market is anticipated to register a CAGR of around 6.10% during the forecast period, i.e., 2025-32. Along with this, the market is valued at USD 19.2 billion during 2032. The industry has witnessed an upward trajectory due to consumers' increasing disposable income & changing lifestyles across the nation. Greater disposable income is the outcome of the country's expanding economy, which is strengthened by government initiatives & oil exports. Also, flexible expenditure, specifically on non-alcoholic beverages, has amplified as a result of this enhanced purchasing power as well as due to the cultural belief of not consuming or promoting alcoholic drinks.
Moreover, the market is expanding due to the varied innovations & launch of different varieties of soft drinks, as consumers are willing to pay more for new & superior soft drinks. Further, there has been an evident transformation in beverage preferences as Saudi Arabians embrace healthier living. The population of the country and tourists from around the world are increasingly seeking natural & organic products, as well as low-calorie & sugar-free alternatives. Thus, producers are actively expanding their product lines to meet this demand by offering a broader assortment of healthy & organic soft drinks that satisfy changing consumer tastes & preferences.
Furthermore, the requirement for soft drinks across the Kingdom of Saudi Arabia is primarily driven by the rising population & changing food habits. The youthful population of the country is expanding rapidly, hence generating a wider demand for soft drinks. This group is a vital target market for soft drink manufacturers owing to its propensity for convenience & on-the-go consumption. Also, the increasing demand for soft drinks is a result of the inflow of foreigners or tourists into the nation, who bring with them a variety of beverage or drink preferences & consumption patterns.
Additionally, strong promotional & distribution approaches have also been essential to the fast progression of the Soft Drink Market in Saudi Arabia. The market companies are making investments in social media marketing, promotions, and advertising to enhance brand awareness & bond with customers. Furthermore, in the anticipated years, the upsurge in the growth of the Saudi Arabia Soft Drinks Market is witnessed owing to the emergence of contemporary retail channels, including supermarkets, hypermarkets, and convenience stores, which have elevated product availability & enhanced consumer accessibility.
Saudi Arabia Soft Drinks Market Dynamics
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Growing Retail & E-commerce Channels to Drive the Industry Growth
Nowadays, soft drinks are much more widely available & distributed due to the development of contemporary retail centers, such as supermarkets, hypermarkets, and convenience stores, respectively. Additionally, soft drink industries are discovering new ways to connect & bond with customers directly, which is been possible due to Saudi Arabia's thriving e-commerce industry. Furthermore, customers can easily get an extensive range of beverages through online grocery platforms & delivery applications, growing the accessibility of soft drinks in urban & semi-urban locations, and eventually driving the Saudi Arabia Soft Drinks Market.
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Increasing Health Awareness & Realization of the Effects of Soft Drinks Among Consumers to Limit Demand
The most significant challenge affecting the Saudi Arabia Soft Drink Industry is the growing consciousness of health & well-being among individuals. Several consumers are cutting back on their consumption of soft drinks due to growing worries about obesity, diabetes, and other lifestyle-related ailments that are frequently brought on by the high sugar content of these beverages. This inclination is further augmented by the government's dynamic programs encouraging healthy lifestyles & the adoption of better eating habits. Therefore, because of this, demand for traditional soft drink brands is decreasing, which calls for a change to healthier product choices in the forecast years.
Saudi Arabia Soft Drinks Market Segment-wise Analysis
By Product Type:
- Carbonated
- Non-Carbonated
- Fruit Juices
- Flavored Drinks
- Hot drinks (tea & coffee)
- Functional Beverages
- Functional Water
- Sports Drinks
In 2023, the Non-carbonated soft drinks segment captured the biggest market share and is predicted to flourish in the projected years as well. The rising consumer preference for healthier beverage options & the demand for substitutes for carbonated soft drinks are the key reasons for this segment's growth. Still, beverages, juices, ready-to-drink teas, functional beverages, and sports drinks are just a few of the many types of non-carbonated drinks. The need for these non-carbonated options has been amplified because of consumers' increased awareness of health & wellness, as they are frequently thought to be more natural, refreshing, and beneficial for general well-being.
By Distribution Channel:
- Convenience Stores
- Hypermarkets & Supermarkets
- On-trade
- Others
The distribution channels segment across the Saudi Arabia Soft Drink Market is dominated by Hypermarkets & Supermarkets, as this segment accounts for the potential market share. These establishments' suitability to provide a large selection of soft drink options, such as juices, energy drinks, and carbonated beverages, all in one location, is what drives their dominance. Supermarkets & hypermarkets suit a wide range of customer tastes by appealingly presenting goods & regularly running sales or discounts. Moreover, families & large purchasers favor them owing to their advantageous placement in shopping malls & urban areas. Furthermore, weekly or monthly food shopping is becoming more & more prevalent, which upturns market sales through this channel & maintains its position as the market leader.
What Does Our Saudi Arabia Soft Drinks Market Research Study Entail?
- Saudi Arabia Soft Drinks Market Research Report highlights the forecast growth rate or CAGR by anticipating the market size & share.
- The market analysis puts light upon the primary industry trends, driving aspects, potential opportunities, growth challenges, and other major factors.
- Saudi Arabia Soft Drinks Market Research Report entails details about the most critical shifts in market share in the prominent regions.
- Considering the statistics & the developments by the primary market competitors, our report also strives to demonstrate the most sought-after strategies of the key players.
Table of Contents
- Introduction
- Objective of the study
- Product Definition
- Market Segmentation
- Study Variables
- Research Methodology
- Secondary Data Points
- Companies Interviewed
- Primary Data Points
- Break Down of Primary Interviews
- Secondary Data Points
- Executive Summary
- Market Dynamics
- Drivers
- Challenges
- Opportunity Assessment
- Recent Trends and Developments
- Policy and Regulatory Landscape
- Saudi Arabia Soft Drinks Market Overview (2020-2032)
- Market Size, By Value (in USD Billions)
- Market Share, By Type
- Bottled Water
- CSD
- Functional Drinks
- Juices
- RTD Tea and Coffee
- Market Share, By Distribution Channel
- Convenience Stores
- Hypermarkets and Supermarkets
- On-trade
- Others
- Market Share, By Region
- Eastern Region
- Northern and Capital Region
- Western Region
- Others
- Market Share, By Competitors
- Competition Characteristics
- Revenue Shares
- Saudi Arabia Bottled Water Soft Drinks Market Overview, 2020-2032F
- By Value (USD Million)
- By Distribution Channel- Market Size & Forecast 2019-2030, USD Million
- Saudi Arabia CSD Soft Drinks Market Overview, 2020-2032F
- By Value (USD Million)
- By Distribution Channel- Market Size & Forecast 2019-2030, USD Million
- Saudi Arabia Functional Drinks Soft Drinks Market Overview, 2020-2032F
- By Value (USD Million)
- By Distribution Channel- Market Size & Forecast 2019-2030, USD Million
- Saudi Arabia Juices Soft Drinks Market Overview, 2020-2032F
- By Value (USD Million)
- By Distribution Channel- Market Size & Forecast 2019-2030, USD Million
- Saudi Arabia RTD Tea and Coffee Soft Drinks Market Overview, 2020-2032F
- By Value (USD Million)
- By Distribution Channel- Market Size & Forecast 2019-2030, USD Million
- Competitive Outlook (Company Profile - Partila List)
- Al Aujan Holding Company
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Al Jomaih Bottling Plants Co.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Arla Foods Ltd.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Coca-Cola Company
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Gulf Union Food Company
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- PepsiCo, Inc.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Saudi Petrochemical Company
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Tania Factory for Bottled Drinking Water, Flavored Juices and Plastic Containers
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- The National Company for Glass Industries
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Al Aujan Holding Company
- Contact Us & Disclaimer
List of Figure
Figure 1: Market Segmentation of Saudi Arabia Soft Drinks Market
Figure 2: Study Variables Considered in the Research
Figure 3: Research Methodology Flowchart
Figure 4: Secondary Data Points Sources
Figure 5: Primary Data Points Breakdown
Figure 6: Distribution of Companies Interviewed
Figure 7: Market Size of Saudi Arabia Soft Drinks Market (2020-2032) (USD Billion)
Figure 8: Market Share by Soft Drink Type (2020-2032)
Figure 9: Bottled Water Market Share in Saudi Arabia
Figure 10: Carbonated Soft Drinks (CSD) Market Share
Figure 11: Functional Drinks Market Share
Figure 12: Juices Market Share
Figure 13: RTD Tea and Coffee Market Share
Figure 14: Market Share by Distribution Channel
Figure 15: Convenience Stores Distribution Channel Market Share
Figure 16: Hypermarkets and Supermarkets Distribution Channel Market Share
Figure 17: On-trade Distribution Channel Market Share
Figure 18: Market Share by Region in Saudi Arabia
Figure 19: Eastern Region Market Share
Figure 20: Northern and Capital Region Market Share
Figure 21: Western Region Market Share
Figure 22: Competition Characteristics in Saudi Arabia Soft Drinks Market
Figure 23: Revenue Shares of Key Competitors
Figure 24: Saudi Arabia Bottled Water Market Size and Forecast (2020-2032)
Figure 25: Bottled Water Market by Distribution Channel (2019-2030)
Figure 26: Saudi Arabia CSD Market Size and Forecast (2020-2032)
Figure 27: CSD Market by Distribution Channel (2019-2030)
Figure 28: Saudi Arabia Functional Drinks Market Size and Forecast (2020-2032)
Figure 29: Functional Drinks Market by Distribution Channel (2019-2030)
Figure 30: Saudi Arabia Juices Market Size and Forecast (2020-2032)
Figure 31: Juices Market by Distribution Channel (2019-2030)
Figure 32: Saudi Arabia RTD Tea and Coffee Market Size and Forecast (2020-2032)
Figure 33: RTD Tea and Coffee Market by Distribution Channel (2019-2030)
Figure 34: Competitive Outlook – Al Aujan Holding Company Business Segments
Figure 35: Al Aujan Strategic Alliances and Partnerships
Figure 36: Al Jomaih Bottling Plants Co. Business Segments
Figure 37: Al Jomaih Strategic Alliances and Partnerships
Figure 38: Arla Foods Ltd. Business Segments
Figure 39: Arla Foods Strategic Alliances and Partnerships
Figure 40: Coca-Cola Company Business Segments
Figure 41: Coca-Cola Strategic Alliances and Partnerships
Figure 42: Gulf Union Food Company Business Segments
Figure 43: Gulf Union Strategic Alliances and Partnerships
Figure 44: PepsiCo, Inc. Business Segments
Figure 45: PepsiCo Strategic Alliances and Partnerships
Figure 46: Saudi Petrochemical Company Business Segments
Figure 47: Saudi Petrochemical Strategic Alliances and Partnerships
Figure 48: Tania Factory Business Segments
Figure 49: Tania Factory Strategic Alliances and Partnerships
Figure 50: The National Company for Glass Industries Business Segments
Figure 51: The National Company for Glass Industries Strategic Alliances and Partnerships
List of Table
Table 1: Objectives of the Study
Table 2: Product Definition and Categories
Table 3: Market Segmentation Criteria
Table 4: Study Variables and Definitions
Table 5: Research Methodology Summary
Table 6: Secondary Data Sources
Table 7: Companies Interviewed for Primary Research
Table 8: Breakdown of Primary Interviews by Type
Table 9: Executive Summary – Key Market Metrics
Table 10: Market Drivers and Impact Analysis
Table 11: Market Challenges and Restraints
Table 12: Opportunity Assessment Overview
Table 13: Recent Trends and Developments Summary
Table 14: Policy and Regulatory Landscape Overview
Table 15: Saudi Arabia Soft Drinks Market Size by Value (2020-2032)
Table 16: Market Share by Type (Bottled Water, CSD, Functional Drinks, etc.)
Table 17: Market Share by Distribution Channel
Table 18: Market Share by Region
Table 19: Competitor Revenue Shares
Table 20: Saudi Arabia Bottled Water Market Forecast by Value (USD Million)
Table 21: Bottled Water Market by Distribution Channel (2019-2030)
Table 22: Saudi Arabia CSD Market Forecast by Value (USD Million)
Table 23: CSD Market by Distribution Channel (2019-2030)
Table 24: Saudi Arabia Functional Drinks Market Forecast by Value (USD Million)
Table 25: Functional Drinks Market by Distribution Channel (2019-2030)
Table 26: Saudi Arabia Juices Market Forecast by Value (USD Million)
Table 27: Juices Market by Distribution Channel (2019-2030)
Table 28: Saudi Arabia RTD Tea and Coffee Market Forecast by Value (USD Million)
Table 29: RTD Tea and Coffee Market by Distribution Channel (2019-2030)
Table 30: Al Aujan Holding Company – Key Financials and Business Segments
Table 31: Al Jomaih Bottling Plants Co. – Key Financials and Business Segments
Table 32: Arla Foods Ltd. – Key Financials and Business Segments
Table 33: Coca-Cola Company – Key Financials and Business Segments
Table 34: Gulf Union Food Company – Key Financials and Business Segments
Table 35: PepsiCo, Inc. – Key Financials and Business Segments
Table 36: Saudi Petrochemical Company – Key Financials and Business Segments
Table 37: Tania Factory – Key Financials and Business Segments
Table 38: The National Company for Glass Industries – Key Financials and Business Segments
Top Key Players & Market Share Outlook
- Al Aujan Holding Company
- Al Jomaih Bottling Plants Co.
- Arla Foods Ltd.
- Coca-Cola Company
- Gulf Union Food Company
- PepsiCo, Inc.
- Saudi Petrochemical Company
- Tania Factory for Bottled Drinking Water, Flavored Juices and Plastic Containers
- The National Company for Glass Industries
- Recent developments
Frequently Asked Questions
