UAE Corporate Wellness Market Report and Forecast 2032

UAE Corporate Wellness Market Insights & Analysis (2025-32)

The UAE Corporate Wellness Market reached a value of nearly USD 187.21 Billion in 2025. The market is assessed to grow at a CAGR of around 5.71%, during the forecast period of 2025-2032 to attain a value of around USD 276.21 Billion in 2032. Workplace wellness initiatives in Dubai, Abu Dhabi, and other emirates are undergoing tremendous progression, fueled by elevated consciousness of employee health & its direct correlation with efficiency & retention. The government's National Strategy for Wellbeing 2031 has considerably swayed corporate attitudes, with enterprises progressively observing employee well-being solutions as vital investments rather than discretionary benefits.

Additionally, the corporate health programs in the UAE have been mainly receptive to the post-pandemic prominence of holistic wellness, with enterprises increasing their offerings beyond traditional fitness programs to include mental health support, nutritional guidance, and preventative healthcare. Also, key corporations in the banking, oil & gas, and technology sectors, have allocated nearly 2-5% of their annual budgets to workplace health initiatives, demonstrating around a 25% upsurge since 2022.

UAE Corporate Wellness Market FY32

• Study Period: 2020- 2032


• Base Year: 2024


• CAGR(2025-2032): 5.71%


• Market Value 2032: USD 276.21 Billion


• Major Players: Health Atoms, Workplace Option, ComPsych Corporation, CORPORATE WELLNESS, Beyond Nutrition Health and Wellness Services, DMCC, Workfam, UPANDRUNNING, VLCC Wellness, and Others  

Also, the country's position as a global industry hub has augmented the acceptance of international wellness trends, with multinational corporations employing standardized corporate wellness services across their Middle Eastern operations. Further, local companies are reacting by emerging culturally sensitive workplace wellness solutions that address the exceptional requirements of the diverse expatriate & Emirati workforce, hence contributing to enhancing the UAE Corporate Wellness Market share.

Furthermore, the digital revolution has transformed the UAE Corporate Wellness Market, with about 68% of employee wellness programs in Dubai & Abu Dhabi now integrating mobile applications, wearable technology, and virtual consultations. Also, this tech assimilation is predicted to register for over 40% of market growth through 2032.

Moreover, insurance sectors have developed as substantial stakeholders, providing premium reductions of up to 15% for establishments with wide-ranging workplace health initiatives. Thus, this financial incentive, together with the UAE's emphasis on becoming a healthcare tourism destination, is foreseen to instigate the UAE Corporate Wellness Market growth through 2032, with preventative healthcare & mental well-being initiatives prevalence.

UAE Corporate Wellness Market Upgrades & Recent Developments

2024:

• Health Atoms introduced an AI-driven employee wellness platform, improving personalized health recommendations for corporate employees.
• Workplace Options extended its mental health support services in the UAE, integrating virtual counseling & well-being programs.

2025:

• ComPsych Corporation declared a strategic merger with a UAE-based wellness provider to enrich holistic corporate wellness solutions.
• Beyond Nutrition Health and Wellness Services launched a digital nutrition coaching platform to promote healthier workplace lifestyles.