Europe Meat Substitute Market
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The Europe Meat Substitute Market is anticipated to register a CAGR of around 10.20% during the forecast period, 2025-32. Also, the market size was valued at nearly USD 4.69 billion in 2024 and is foreseen to witness nearly USD 10.2 billion during 2032. Owing to increasing consumer awareness of health, environmental sustainability, and ethical concerns surrounding meat eating, the market for meat alternatives has been growing substantially across Europe. As the popularity of lifestyle-related ailments, such as obesity, diabetes, and heart disease rises, individuals are seeking plant-based substitutes & other healthier food choices. The requirement for meat alternatives has also been reinforced by the growing popularity of vegetarianism, flexitarianism, and veganism, specifically among younger populaces.
Additionally, governments around the region are boosting sustainable food consumption through programs that decrease greenhouse gas emissions & support plant-based diets. Technical advancements in food processing & the creation of novel yields, such as meat substitutes made from soy, wheat, and pea proteins, have enhanced the nutritional profile, taste, and texture of these goods, aggregating their appeal to a broader range of customers. Additionally, both large food producers & start-ups are investing more on R&D to introduce new goods, like frozen & ready-to-eat meals, to house hectic schedules.
Moreover, the market benefits from increasing distribution channels that make meat alternates more accessible to consumers, like supermarkets, internet platforms, and specialized shops. Besides, the Europe Meat Substitute Market is predicted to surge swiftly, driven by consumers' increasing requirement for wholesome, varied, and environmentally friendly food choices in the following years.
Europe Meat Substitute Market Dynamics
- Growing Vegan & Flexitarian Populations to Drive the Europe Meat Substitute Market
The Europe Meat Substitute Market is generally driven by the mounting vegan & flexitarian populations. More consumers are decreasing their meat intake & seeking plant-based substitutes as a result of increasing health consciousness, environmental issues, and ethical considerations surrounding animal care. In Europe, the flexitarian movement, where individuals consume mostly plant-based foods but seldom indulge in meat has become very prevalent. Moreover, the demand for creative, premium meat substitutes that imitate the flavor, texture, and nutritional aspect of conventional meat items has upscaled, due to this shift. Additionally, the advent of plant-based items in eateries & retail establishments, along with effective marketing initiatives by well-known enterprises has thrived market growth.
- Competition from Conventional Meat to Challenge the Europe Meat Substitute Market
The industry is relentlessly hindered by competition from conventional meat across the European countries. Even if customers are becoming more fascinated by plant-based & alternative protein sources, traditional meat is still a staple of European diets owing to its accessibility, familiarity, and low price. Moreover, progression in the conventional meat sector, such as better animal care techniques & environmentally friendly farming practices, have added to the retaining of consumers. Moreover, as meat substitutes are more expensive due to production complexity & fewer economies of scale, price inequalities further degrade the competition. Furthermore, it is challenging for meat replacements to get a larger market share owing to these aspects as well as the nutritional & sensory appeal of traditional meat, which could hinder the expansion of the alternative protein industry in Europe.
Europe Meat Substitute Market Segment-wise Analysis
By Source:
- Soy-based
- Wheat-based
- Pea Protein
- Others
In terms of market share, the Soy-based segment leads the Meat Substitute Market in Europe. Tofu, tempeh, and textured vegetable protein (TVP) are soy-based meat substitutes that have become more prevalent among consumers owing to their high protein content & meat-like texture. These items are widely used in a variety of meat substitute items, meeting the increasing demand for plant-based diets across Europe.
Moreover, the flexibility of soy-based alternatives in cooking & their well-established industry presence contributes to their popularity. Also, soy-based meat alternatives continue to rule the European market owing to their nutritional advantages & versatility in a variety of cuisines, as customers seek more sustainable & health-conscious food options.
By Type:
- Concentrates
- Isolates
- Textured
- Others
Over the course of the forthcoming period, the Concentrates segment of the Europe Meat Substitute Market is projected to upscale substantially. Due to their low calorie & higher protein content, concentrates are utilized for adding bulk & texture to a diversity of meat substitute items. Their adaptableness enables their amalgamation into a broad variety of plant-based dishes, meeting the increasing customer requirement for wholesome & environmentally friendly animal substitutes. Also, concentrates in meat substitute formulations are becoming more & more prevalent as individuals become more conscious of the health advantages of plant-based diets.
Regional Projection of the Europe Meat Substitute Industry
The Europe Meat Substitute Market is geographically diversified, covering:
- Germany
- The UK
- France
- Italy
- Others
Germany is estimated to uphold the potential share of the Europe Meat Substitute Market in the forecast years. The country's market for plant-based meat substitutes surpassed other European countries in 2022, with sales of over Euros 640 million. This domination is credited to Germany's booming economy, increasing number of customers who prefer plant-based diets, and a substantial number of creative meat replacement manufacturers. German consumers are progressively choosing meat alternatives owing to the country's dedication to sustainability & environmental awareness.
What Does Our Europe Meat Substitute Market Research Study Entail?
- Europe Meat Substitute Market Research Report highlights the forecast growth rate or CAGR by anticipating the market size & share.
- The market analysis puts light upon the primary industry trends, driving aspects, potential opportunities, growth challenges, and other major factors.
- Europe Meat Substitute Market Research Report entails details about the most critical shifts in market share in the prominent regions.
- Considering the statistics & the developments by the primary market competitors, our report also strives to demonstrate the most sought-after strategies of the key players.
Table of Contents
- Introduction
- Objective of the study
- Product Definition
- Market Segmentation
- Study Variables
- Research Methodology
- Secondary Data Points
- Companies Interviewed
- Primary Data Points
- Break Down of Primary Interviews
- Secondary Data Points
- Executive Summary
- Market Dynamics
- Drivers
- Challenges
- Opportunity Assessment
- Recent Trends and Developments
- Policy and Regulatory Landscape
- Europe Meat Substitute Market Overview (2020-2032)
- Market Size, By Value (in USD Billions)
- Market Share, By Source
- Soy Based
- Wheat Based
- Pea Protein
- Others
- Market Share, By Product
- Tofu
- Tempeh
- Seitan
- Quorn
- Others
- Market Share, By Type
- Concentrates
- Isolates
- Textured
- Market Share, By Sales Channel
- Direct Sales
- Online
- Authorized Distributors
- Market Share, By Country
- Germany
- United Kingdom
- France
- Italy
- Others
- Market Share, By Company
- Revenue Shares
- Competition Characteristics
- Germany Meat Substitute Market Overview, 2020-2032F
- Market Size, By Value (in USD Billions)
- By Source
- By Product
- By Type
- By Sales Channel
- United Kingdom Meat Substitute Market Overview, 2020-2032F
- Market Size, By Value (in USD Billions)
- By Source
- By Product
- By Type
- By Sales Channel
- France Meat Substitute Market Overview, 2020-2032F
- Market Size, By Value (in USD Billions)
- By Source
- By Product
- By Type
- By Sales Channel
- Italy Meat Substitute Market Overview, 2020-2032F
- Market Size, By Value (in USD Billions)
- By Source
- By Product
- By Type
- By Sales Channel
- Competitive Outlook (Company Profile - Partila List)
- Associated British Foods plc
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- DuPont de Nemours, Inc.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Schouten Europe B.V.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Ruitenberg Ingredients B.V.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Kerry Group plc
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Ingredion Incorporated
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Vivera
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- BENEO GmbH
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Beyond Meat Inc.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- VBites Foods Ltd.
- Company Overview
- Business Segments
- Strategic Alliances/Partnerships
- Recent Developments
- Associated British Foods plc
- Contact Us & Disclaimer
List of Figure
Figure 1: Market Segmentation Framework
Figure 2: Study Variables Overview
Figure 3: Research Methodology Flowchart
Figure 4: Secondary Data Sources Utilized
Figure 5: Companies Interviewed for Primary Research
Figure 6: Breakdown of Primary Interviews by Stakeholder Type
Figure 7: Europe Meat Substitute Market Size, 2020-2032 (USD Billion)
Figure 8: Europe Meat Substitute Market Share by Source (Soy, Wheat, Pea Protein, Others)
Figure 9: Europe Meat Substitute Market Share by Product Type (Tofu, Tempeh, Seitan, Quorn, Others)
Figure 10: Europe Meat Substitute Market Share by Type (Concentrates, Isolates, Textured)
Figure 11: Europe Meat Substitute Market Share by Sales Channel (Direct Sales, Online, Authorized Distributors)
Figure 12: Europe Meat Substitute Market Share by Country (Germany, UK, France, Italy, Others)
Figure 13: Revenue Shares of Key Players in Europe Meat Substitute Market
Figure 14: Competitive Landscape Characteristics
Figure 15: Germany Meat Substitute Market Size, 2020-2032 (USD Billion)
Figure 16: Germany Market Share by Source
Figure 17: Germany Market Share by Product
Figure 18: Germany Market Share by Type
Figure 19: Germany Market Share by Sales Channel
Figure 20: United Kingdom Meat Substitute Market Size, 2020-2032 (USD Billion)
Figure 21: UK Market Share by Source
Figure 22: UK Market Share by Product
Figure 23: UK Market Share by Type
Figure 24: UK Market Share by Sales Channel
Figure 25: France Meat Substitute Market Size, 2020-2032 (USD Billion)
Figure 26: France Market Share by Source
Figure 27: France Market Share by Product
Figure 28: France Market Share by Type
Figure 29: France Market Share by Sales Channel
Figure 30: Italy Meat Substitute Market Size, 2020-2032 (USD Billion)
Figure 31: Italy Market Share by Source
Figure 32: Italy Market Share by Product
Figure 33: Italy Market Share by Type
Figure 34: Italy Market Share by Sales Channel
Figure 35: Strategic Alliances and Partnerships of Key Companies
Figure 36: Recent Developments Timeline for Selected Companies
List of Table
Table 1: Objectives of the Study
Table 2: Product Definitions and Specifications
Table 3: Market Segmentation Categories
Table 4: Study Variables Description
Table 5: Summary of Research Methodology
Table 6: Secondary Data Sources and Points
Table 7: List of Companies Interviewed
Table 8: Primary Data Points Overview
Table 9: Breakdown of Primary Interviews by Respondent Type
Table 10: Europe Meat Substitute Market Size Forecast (2020-2032) – Value in USD Billion
Table 11: Market Share by Source in Europe (Soy, Wheat, Pea Protein, Others)
Table 12: Market Share by Product in Europe (Tofu, Tempeh, Seitan, Quorn, Others)
Table 13: Market Share by Type in Europe (Concentrates, Isolates, Textured)
Table 14: Market Share by Sales Channel in Europe (Direct, Online, Authorized Distributors)
Table 15: Market Share by Country in Europe (Germany, UK, France, Italy, Others)
Table 16: Revenue Shares of Leading Companies in Europe Meat Substitute Market
Table 17: Germany Meat Substitute Market Size by Segment (2020-2032)
Table 18: Germany Market Share Breakdown by Source, Product, Type, and Sales Channel
Table 19: United Kingdom Meat Substitute Market Size by Segment (2020-2032)
Table 20: UK Market Share Breakdown by Source, Product, Type, and Sales Channel
Table 21: France Meat Substitute Market Size by Segment (2020-2032)
Table 22: France Market Share Breakdown by Source, Product, Type, and Sales Channel
Table 23: Italy Meat Substitute Market Size by Segment (2020-2032)
Table 24: Italy Market Share Breakdown by Source, Product, Type, and Sales Channel
Table 25: Key Company Profiles and Business Segments
Table 26: Strategic Alliances and Partnerships of Major Companies
Table 27: Recent Developments by Company
Top Key Players & Market Share Outlook
- Associated British Foods plc
- DuPont de Nemours, Inc.
- Schouten Europe B.V.
- Ruitenberg Ingredients B.V.
- Kerry Group plc
- Ingredion Incorporated
- Vivera
- BENEO GmbH
- Beyond Meat Inc.
- VBites Foods Ltd.
- Others
Frequently Asked Questions






